Diana’s experience as an artist set the stage for us to be able to think and vision outside the box of typical logo and branding templates, trends + ‘shoulds.’ Her ability to listen so carefully, imagine so vividly, + adapt so deftly are the magic ingredients that made this logo possible. She cares about the project, person behind it + mission of the brand in the way that an artist cares for their creation, and that is absolutely priceless.
Diana, you are an incredible artist and collaborator and I appreciate the way you distilled a great deal of brand words and nebulous thoughts into an image that I am so proud to have represent my brand! I appreciate that you incorporated all the aspects that were personally important to me and created something that feels like California, handcrafted, and has that subtle nod to my Chinese heritage but is also open enough to embrace and celebrate others’ cultures while […]