Logo Design Client Intake Form

Your answers to the new logo form help me get to know you and your business. I will design a creative and likable logo that represents your business and stands out among your peers. My turn around time is about 2 weeks.

Please don’t feel pressured to complete your form in one take. You can submit what you have at any time.

What is the name of your business?

Can any words be altered? For example, using “co.” instead of “company” or “&” in place of “and” or vice verse.

Tell me about your business. What does your business provide? Why did you or your founder start this business.

What sets you apart from other similar businesses?

What are your company's core values?

Branding may change, but your core values as a company will not.

Are there some symbols or objects that communicate these values?

What emotions do you want people to feel when they think of your business? Think about how you want your work to make people feel. What impression do you want to give? What is your vibe?

Is this a new logo design? If not, why are you getting a new logo?

List any colors, symbols or objects your business currently uses to represent itself. Are you open to new colors or symbolism?

Are there any symbols or elements or colors your logo must include?

If the previous answer was no, what are some symbols and objects that hold special meaning to you?

Who are your peers now? Provide links. Then name 2 companies who you want to be your primary competition with in 5 years.

Ex: Your current peer may be Bill's Ice Cream shop, but your goal is to be in competition with Ben & Jerry's.

Please provide links to your company website and social media pages. If you don’t have these, please email me images that you might use to visually represent your business. For example, images of you working or images that show the work that you do. My email is art(at)dianakohne.com.

Who is your primary audience? Describe your ideal customer.

Your primary audience are your potential customers.

Is there anything I can be mindful of regarding you or your project?

Ex: approaching launch date, budget limit, a preference to communicate using email instead of voice.

Can I help you with any of these?

Brand Coaching. We work together to communicate your authentic self by choosing fonts, creating a compelling tagline, and anything else that draws clients to your site. On an hourly for as long or little as you like.
Illustration or other graphics.
Business cards, flyers, etc.

Website

After you submit your form, you will have the opportunity to pay your logo design deposit so I can get started right away. If you prefer, payment can wait until after our first video or phone meeting.

Logo Design Client Intake Form

Logo Client Testimonials

Logo Client Testimonials